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Monday, August 18, 2003

do they come in RonCo? 


A new company is developing a comic medium to distribute product information for "companies eager to find new ways of getting their message across." Joe Kolman, publisher of Corporate Comics, believes that "people who would normally dump a brochure in the trash will read every word of a comic book designed to sell the identical product. They're also a great way to make complicated topics comprehensible."

I'm a comics fan, but if someone on the street handed me a comic selling Oreck or Jesus it's just as likely to go in the trash as a brochure.
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